A stamp card for your cafe that nobody leaves at home.
Your regulars already carry their phone everywhere. Put the card in it, and the tenth coffee stays a reason to walk past the place on the corner.
See your own card before you pay.
The pass sits in Apple Wallet and Google Wallet. There is nothing for your customer to install.
Ten coffees, the eleventh is free.
Most cafes land on nine or ten. Under eight and you give away margin you did not need to. Over twelve and nobody reaches the end, which is worse than having no card at all.
Where to start
Stamp card
Buy ten, the eleventh is on you.
Coffee is bought at one price point, several times a week. Counting visits is simpler than counting dollars, and the card fills fast enough that people actually finish it.
Also worth running here
- BirthdayA reward that arrives on the day.
- ReferralCustomers earn a reward for the friends they bring.
What changes behind the counter.
- The card does not go through the wash
- Paper stamp cards live in a back pocket until laundry day. A pass in Apple Wallet or Google Wallet is still there in March, with the count intact.
- You find out who the regulars actually are
- Not the faces you recognize, the people who come four times a week. That list is sorted by stamps collected, and you can send a message to the top of it.
- A quiet Tuesday gets a nudge, not a discount for everyone
- A message to the card lands on the lock screen, and you pick who gets it. You are not cutting margin on the people who were coming in anyway.
“We are slammed between eight and ten. Will this slow the line down?”
One scan, roughly two seconds, and it happens while the drink is being made rather than at the register. Your staff type nothing and look nobody up. If the camera will not focus in a dark corner, they can type the twelve characters printed under the code on the pass instead.
Loyalisto runs alongside any register: Square, Clover, or a cash drawer and a notebook. There is no POS integration to do, nothing to install on your hardware, and nothing that breaks the day your card terminal changes.
The same card, set up for another trade.
Nothing here is specific to cafes. What changes between trades is how often people come back and what they spend when they do.
- RestaurantsPoints that work across a twelve dollar lunch and a ninety dollar dinner.
- BakeriesA card that completes in under a month, because bread is bought three times a week.
- Retail and boutiquesPoints and tiers for baskets that are large and occasional.
- Hair salonsA stamp per appointment, and a list of who is past their usual six weeks.
- BarbershopsEvery sixth cut free, counted without a booking system.
- Gyms and studiosAttendance as the number that predicts renewal.
- Car washesOne scan through the window, and the ninth wash is free.
- Pet groomersKeeping the six-week groom from stretching to twelve.
- Bike shopsPoints from the bike that pay for the first service.
- Trades and servicesReferral and repeat work, started from the invoice.